Monday, June 22, 2009

An open letter about applying for "A Really Goode Job"

Dear Everyone,

As many of you know, I've applied for Murphy-Goode's Wine Country Lifestyle Correspondent position. It's a social media job that will involve blogging, twittering, facebooking, taking pictures, making videos and whatever else is required to spread the word about the Murphy-Goode brand and the Sonoma County lifestyle. It's a 6-month position, but it could be the opportunity of a lifetime.

Check out more about the position here: A Really Goode Job

Not only is the job perfect for me, but the application process is literally right up my alley. Interested candidates had to create a video that shows, in 60 seconds or less, why they're perfect for this dream job.

I spent every free moment of last week working on my submission. First up was my script. It had to be short, but get across everything I need to say. I had a very long phone call with Abby working out exactly what my angle was. Basically, I just needed to "talk it out loud." In Megan-speak, that means babble until what I'm thinking in my head comes out in coherent sentences. Then, write it down before I forget. :)

Once the script was done, I created the graphics. I wanted an intro "word cloud," lower thirds (that bar at the bottom of the screen with someone's name on it) and some text screens with questions and contact info. Since I do this at work on a fairly regular basis, it was easy and fun. I picked out a color scheme (using one of my favorite websites- Adobe's Kuler) and used the same font as this blog (Trebuchet).

Now it was time to shoot the video. Yay! This is definitely my favorite part. Because of time, this was going to be a 1-woman production. I was director, videographer, sound engineer, lighting tech, wardrobe mistress, hair and makeup girl, everything. I filmed Wednesday the 17th. It took about 2 hours and was a total blast. I'm such a goofball and my outtakes from that day proved it. I immediately watched the tape back to make sure that my sound and picture quality was good and I was pleased with the result.

The next day, I planned on editing the video during my lunch break. It would be fast and easy and I could trouble shoot with my co-worker if anything came up. When I went to capture the tape, disaster struck. The footage was ruined (the image was pixelated and the sound was distorted). I have no idea how that happened. My camera is about 10 years old and could stand a good once-over, but I didn't think this would happen. I was devastated.

All was not lost, though. Thanks to my college years, and the "get it done yesterday" nature of job, I'm really good at producing high quality at really short notice. :) All this really meant was that I was going to be really, really tired for the next few days.

I re-shot my video Thursday night. This time it went much faster. All in all, it took me about an hour. I had a minor disaster at the beginning of the shoot when I ran out of wine. I had to take off my microphone, turn everything off and run to the store to get more. I mean, how can you shoot a video application for a winery with no wine?

After I finished shooting the video, I immediately captured it into my computer. I wasn't risking anything this time. That night I also took a few pictures to update my profile pics on Google, Twitter and Facebook. I wanted a brand new look for this mission.

The editing process was smooth. It took hardly anytime at all, really. I already had all of the elements created and knew exactly which shots I wanted to use. At that point, it was just a matter of cleaning up the audio, adding in a song ("Duo" by a friend of a friends old band, Eucalyptus) and animating the word cloud. I sent it through the normal video review process- checking for spelling errors on my graphics, making sure the cuts "felt" right and checking that the audio was smooth.

Once I was satisfied, I started the submission process. I filled out the short job application and then uploaded my video. After about 30 seconds, a thank you screen appeared and that was that. Murphy-Goode's website warned you that it could take up to 48hours for your video to appear on the website, so I wasn't expecting it to be there right away, but I was expecting some sort of "success" message or something... All it said was "THANK YOU" and then underneath that a but it said "if your application is complete"... IF?? Let's just say it wasn't very comforting.

I couldn't worry about that, though. I did everything I could. So, the next step was to finish creating a cohesive look for all of my sites on the interwebs. In addition to the new picture, I updated the look of (new header, colors, etc.) and created a new Twitter background using the same color scheme from my video. I'm a little OCD that way. :) Like I said before, I wanted a brand new look for this mission. I also uploaded the video to both my YouTube channel and Facebook.

That night, disaster struck again. I was upgrading my Flash player (so that I could watch my video on Facebook...) when my computer froze! Something's wrong and it hasn't turned on since then. I'm working on fixing it, but because of this, I was without internet for the whole weekend!

Ok, maybe I'm being a little dramatic on the "disaster" front, but I was planning on obsessively checking for my video while shamelessly promoting it via Twitter and Facebook! Instead, I watched movies, taught my classes and laid out in the sun. Sunday night, both my aunt and my mom told me the video was up. I could officially relax.

Please take a moment to watch the video and, if you think I'd make a great "Wine Country Lifestyle Correspondent," please vote for me.

So, there you have it... A production journal of sorts. Making this video was hectic, frustrating, a pain in the butt and an absolute blast. This position fits so well with what I do and what I'm good at it. I hope those making the decisions enjoy my video and that I get a chance to further prove myself capable.

Love, Megan

1 comment:

  1. Love hearing about the process!!! Keep fighting the good fight!


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